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PT.Bintang Mas Triyasa
May 26, 2026
colorful lashes

Why Colorful Lashes Are Becoming More Sophisticated

For years, colorful lashes were often associated with theatrical makeup, festival beauty, or overly dramatic looks. They were seen as bold, playful, and sometimes even difficult […]
May 19, 2026
Beauty Istanbul

What an Incredible Week, Beauty Istanbul 2026!

What a beautiful and inspiring week it has been! ✨ Beauty Istanbul 2026 brought together so many passionate people from across the global beauty industry, and […]
May 19, 2026
expressive eyes

The Return of Expressive Eyes in Runway Beauty

Runway beauty is changing again. Across the 2026/2027 fashion season, beauty looks are becoming noticeably more expressive. Instead of heavily polished perfection, many runway presentations are […]
May 13, 2026
why were fake eyelashes invented

Fake Eyelashes Were Originally Created for Film. But Today, They Mean Something More.

False eyelashes are now one of the most recognizable beauty accessories in the world. From soft everyday looks to dramatic styles, lashes have become part of […]
May 6, 2026
Lash Product

Why Customers Don’t Choose Your Lash Product (Even If It’s Good)

In today’s beauty market, having a good product is no longer enough. Many lash brands invest heavily in quality e.g. better materials, refined designs, and improved […]
April 30, 2026
Lash Brand

Most Lash Brand Are Competing on the Wrong Thing

In today’s beauty market, lash brand competition appears more intense than ever. New styles are launched constantly, trends evolve rapidly, and innovation is often seen as […]