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PT.Bintang Mas Triyasa
February 12, 2026
The Look Is Global. The Buying Habit Is Not. In January, we explored how one Spikey Lashes design can be sold across cultures through the right […]
February 4, 2026
In the beauty industry especially in lash categories, assortment decisions are often explained through trends. Natural vs. volume. Wispy vs. bold. Minimal vs. dramatic. But in […]
January 29, 2026
Hi LashLover, Welcome to the 29th edition of LashLetter, where beauty meets innovation. In this edition, we uncover how the viral “Spikey” lash is bridging the […]
January 28, 2026
In the beauty business, knowing how to sell a product is just as important as what you are selling. Sometimes, customers in different parts of the […]
January 22, 2026
There is a common trap that many new beauty entrepreneurs fall into. It’s the feeling that to look professional, you need a massive catalog. You feel […]
January 15, 2026
In today’s lash market, success is no longer driven by dramatic visuals alone. For B2B beauty brands, distributors, and retailers, false eyelashes must align with how […]