EYELASHESWORLD.COM
Executive Epistle
PT.Bintang Mas Triyasa
March 5, 2026
In the beauty industry, innovation attracts attention. A new pre-mapped cluster lash launches.It sells fast.Influencers talk about it. From the outside, it looks like a success […]
February 25, 2026
In 2026, beauty growth no longer comes from launching more products.It comes from launching fewer products that customers buy again and retailers confidently reorder. Across consumer […]
February 20, 2026
In 2026, shelf space is no longer a reward for variety. It is a test of decision clarity. Across global beauty retail, buyers are not asking […]
February 12, 2026
In a slower beauty market, many brands struggle with overstock while waiting for demand to recover. Based on direct observations from working with buyers across multiple […]
February 12, 2026
The Market Is Slower, But Deals Are Still Being Made Across the beauty industry, many lash businesses are facing the same challenge: slower sell-through, tighter budgets, […]
February 4, 2026
In the beauty industry especially in lash categories, assortment decisions are often explained through trends. Natural vs. volume. Wispy vs. bold. Minimal vs. dramatic. But in […]